White Spider Media Case Study | StackAdapt
Programmatic advertising helps lift campaign results by 24%
Reaching key B2B decision makers
White Spider Media, a media planning and buying agency, needed a partner who could help them reach a niche group of decision makers. With StackAdapt, they ran a test campaign for their B2B gaming developer client. They used native and display channels to create a digital strategy for B2B, driving engagement and conversions.
Solutions Used
Learn how White Spider Media’s campaign reached over 1.3M users
White Spider Media leveraged native and display channels with multiple targeting tactics to execute their campaigns. They were able to increase engagement, reach, and time on site metrics for their B2B client in a way that was both measurable and predictable into the future. This approach has revolutionized how they execute their current and future campaigns for reaching decision makers.
User Reach
1.3M
Cross-Channel CTR Lift
+24%
Avg. Time on Site
42s
Increase in Avg. Time on Site
+40%
“StackAdapt’s multi-channel offering has enabled us to connect the dots for our clients, which helps them on their transformation to more digital-first campaigns.”
James Day
Head of Planning | White Spider Media